HEY I'M JEN
MY VIBE
☕ Coffee before emails
🎵 Music sets the tone
✨ Clarity before aesthetics
📖 Stories build brands
🤝 Relationships over algorithms
🌿 Nature & dancing fuel creativity
🤍 Build something that feels like you
All The Things I Love
Ok ok, I'm a bit of a wellness nerd... here are a few of my favourite products I use religiously every day.
I try to only buy Canadian – but in the case of the first 3 products, I am affiliated with a Japanese wellness technology company called Enagic who is the global leader for over 50 years in the water ionizer industry. If you've ever considered up-levelling your health, start with the water you consume. Humans are made of 70% water, and the water we intake on a daily basis matters, and is often over looked. Message me to chat more about water or to get one in your home – I'm obsessed!
Kangen Water
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EmGuarde
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Anespa
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Cascadia Skincare
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Lalumi
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Organika
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Hey guys, what's up? I'm Jen. I now call South Vancouver Island home, where my husband and I own Emporia Westshore. I lead all of the branding, digital design, websites and marketing, and work alongside a video editor to create content.
I've always been a creative. Learning to sew at a young age eventually led me into a career in fashion design, working with brands like ASOS, Topman and AllSaints while living in London. From there, I transitioned into costuming for film and television in BC, working on productions for Netflix, Paramount and Disney.
Alongside that, my husband and I have spent years building hospitality brands from the ground up. Together we've developed the branding, websites and social media presence for businesses including Osito Events, The Charlatan, Osita and, most recently, Emporia Westshore. I also co-managed two event venues through Osito Events, giving me firsthand experience in what it actually takes to build, market and grow a business from the inside out.
That experience naturally led me to working with other small businesses. Unlike many designers, I've sat on both sides of the table—as the business owner and as the creative. I understand the realities of running a business because I've lived them. My goal is to help you build a cohesive brand that not only looks good but works hard for your business, whether that's through brand strategy, social media, websites or creating a seamless digital presence.
Check out my portfolio to see some of the brands I've had the pleasure of working with.
Outside of work, balance is important to me. I love spending time in nature, practising hot yoga, relaxing in the sauna and being with family. I'm also a big believer in low-tox living and reading ingredient labels before buying just about anything. Good branding shouldn't fool people—and neither should good packaging.